A Radio Show For Work At Home Parents

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Moms and Dads looking to bring one work at home parent  to stay with their children in an age when 2 incomes are vital for a family's survival are finding their inspiration through activist and motivator, Ally Loprete, your radio host of This Little Parent Stayed Home. A weekly radio show on Toginet.com, Fridays at 6pm EST or available to download on iTunes, This Little Parent... takes a fresh and straight forward approach to helping moms and dads to realize that there is a better and more economical way. No other program dares to be as brutally honest about what to expect, yet inspires us to take the boldest risks of our lives. This is a truly realistic, no-nonsense, tell-it-like-it-is method that will have you laughing and crying, surviving while struggling, and hammering away at the hardships as you travel through one of the greatest journeys of your life. Get empowered by joining thousands of other parents who have also decided to take a leap of faith into a double career with longer hours and half the pay simply because of the love they have for their children.

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Flexible working - can the SME Sector cope?

Recently the UK government gave the green light to legislation that extends the rights for a greater number of employees to request flexible working hours. The objective is to allow employees a better work life balance and improve family cohesion. Noble sentiments you might say that the government hopes to take away the pressure of conflicting work and home commitments especially with a growing percentage of women in the workplace. But at what cost?

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What You Need To Know To Succeed in Mobile Advertising

In November 2009, AdMob released a report indicating that iPhone and Android users currently account for 82% of US mobile web traffic. There's no doubt that the two platforms have radically changed mobile advertising.

Here are the things you need to know about how iPhone and Android have changed mobile advertising and why you, as a job seeker or marketer, need to make the call now.

Your customers are on more than one carrier – A complete mobile marketing strategy must consider reaching audiences subscribed with all the various mobile carriers (e.g., Verizon, O2, Orange, Sprint, AT&T, and T-Mobile).

Marketing begins and ends with numbers - The mobile marketing platform has lagged behind the web in terms of the ability to provide advertisers with critical metrics and control to measure and optimize their ad campaigns.  Read More --->

The myth of work/life balance

Another day, another article or blog about the ever-elusive work/life balance.  The problem with work/life balance?  It doesn’t exist.  It’s a black and white term that doesn’t acknowledge the grey of life and serves only as eternal fodder for the media and puts continual pressure on people trying desperately to achieve it.

Think about what the term ‘balance’ means to you.  Are you picturing a pair of scales with equal amounts in each dish?  The definition of balance in Dictionary.com is ‘a state of equilibrium or equipoise’.  Is this what you’re trying to achieve in your life?

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